Green Seal Releases 2025 Impact Report

Green Seal has announced the release of its 2025 Impact Report, “highlighting the meaningful progress the global nonprofit and the brands that partner with it achieved over the past year,” according to a press release.

“The report celebrates the brand leaders who have helped transform the commercial and institutional cleaning industry through their commitment to delivering safer and more sustainable products,” the release added. “It also previews how the non-profit plans to expand its initiatives to the household products market.

“Green Seal-certified products meet comprehensive health and sustainability requirements, achieving impacts in 2024 across features including:

• Safer Chemicals: Green Seal-certified cleaning products protected 9.8 million students and teachers from toxic chemicals.
• Responsible Sourcing: Green Seal-certified sanitary paper saved 8.5 million metric tons of carbon emissions due to recycled-fiber sourcing — the equivalent of taking 2 million cars off the road.
• Low-Impact Manufacturing: Green Seal-certified sanitary paper reduced manufacturing water use by 22 billion gallons due to use of recycled fiber.
• Sustainable Packaging: Green Seal-certified cleaning products saved 213 million pounds of plastic through packaging optimization.”

The release of the Impact Report follows the ecolabel’s launch of a new brand identity and certification mark to help household consumers cut through greenwashing and identify products that are safer for people and the planet — the same role the Green Seal mark has played in the away-from-home market for nearly 25 years.

“The new identity is the first step in Green Seal’s commitment to taking bold action to align the consumer-packaged goods and retail communities on the definition of safer and more sustainable products — a key step to reduce consumer confusion in the marketplace,” the release added.

The 2025 Impact Report highlights how Green Seal is raising the bar for product sustainability with initiatives to eliminate PFAS from the supply chain; accelerate the transition to sustainable packaging; and align the consumer-packaged goods and retail communities on the definition of safer and more sustainable products. The report also features case studies of companies that demonstrate leadership in their industries with products that meet Green Seal’s comprehensive health and sustainability standard.